
Written by
Maddy Martin
Maddy Martin is the Senior Vice President of Growth at Smith.ai, where she focuses on growth strategy and helping businesses improve their sales and customer acquisition processes. Her work explores how companies can strengthen sales funnel performance, improve lead qualification, and increase conversions through better processes and timely communication. Her areas of expertise include growth marketing, sales enablement, lead management, sales funnel optimization, conversion strategy, and marketing and sales alignment.

