News Desk
Articles by News Desk
AdXact and VIOOH Launch Partnership to Bring Advertisers More Premium Digital Out-of-Home Opportunities
AdXact partners with VIOOH to expand programmatic DOOH inventory access, helping advertisers manage and optimize campaigns through one DSP.
Demand Spring Launches Marketing Transformation Offers
Demand Spring aligns strategy and implementation to help CMOs strengthen growth, modernize revenue operations, optimize martech and drive pipeline with AI.
Marklo Raises $5M to Launch the Agentic Marketing Platform for Modern Commerce
Marklo raises $5 million in seed funding and launches its public beta of an agentic marketing platform for Shopify brands.
CTM Announces Clio Integration to Connect Legal Marketing and Client Intake
CTM integrates with Clio to connect call tracking, lead attribution and marketing performance data with legal client intake workflows.
LG Ad Solutions and Magnite Expand Partnership to Advance Agentic Buying on the Home Screen
Magnite and LG Ad Solutions extend their CTV ad-serving partnership, enabling agentic buying of LG Home Screen inventory through Magnite’s Seller Agent.
Moburst Appoints Etgar Shpivak as VP of Marketing
Moburst appoints Etgar Shpivak as VP of Marketing to lead growth strategy and advance AI-driven marketing initiatives across its brands.
Contentsquare Announces New AI-First Experience Platform to Optimize Every Human and Agent Journey
Contentsquare reimagines its Experience Platform to analyze human and AI agent journeys across devices, voice, chat and digital interactions.
TripleLift Named First Partner for Uber Advertising’s U.S. Offsite Audience Expansion
TripleLift partners with Uber Advertising to extend Uber’s first-party audiences across the open internet through curated PMP deals.
Fastlane Launches AI Marketing Platform That Researches, Creates and Runs Campaigns End to End
Fastlane launches Senna, an AI marketing agent that researches competitors, creates campaigns, manages paid and organic channels, and optimizes performance.
Foundever Appoints Pierre Barrial as Chief Executive Officer
Foundever Names Pierre Barrial as CEO, bringing 30+ years of global leadership experience to its growth strategy, client partnerships & agentic AI initiatives.
Movable Ink Introduces Headless Marketing Capabilities
Movable Ink launches headless marketing capabilities powered by its MCP Server and AI assistants, enabling flexible campaign management across owned channels.
Validity Engage Expands Email Intelligence Into Tools Marketers Already Use with MCP Connector
Validity expands Engage with an MCP connector, enhanced pre-send capabilities and market intelligence to support AI-driven marketing workflows.