news
Latest updates from the marketing and martech industry.
MarTech360’S Weekly News Roundup With Magnite, Teads, Guideline, TV Scientific, Adobe, TELUS Digital, Wix And More!
MarTech360’S Weekly News Roundup With Magnite, Teads, Guideline, TV Scientific, Adobe, TELUS Digital, Wix And More!
Alvaria Integrates Parloa into Intelligence Platform to Deliver Compliant, High-Performance Agentic AI for Enterprise Customer Experience
Alvaria integrates Parloa’s AI platform to deliver compliant, enterprise-grade conversational customer experiences.
commercetools Partners with Mirion Technologies on B2B Commerce AI Agent
commercetools and Mirion launch an AI solution that converts unstructured orders into quotes and carts, reducing manual work.
Yahoo DSP Launches Agent Network, Opening the AI Ecosystem for Advertisers
Yahoo DSP launches Agent Network, connecting advertisers with AI-powered agents to streamline campaign management and innovation.
Celebrus Launches Celebrus AI: Bringing Conversational Analytics to Live, Identity-Resolved Compliant Data
Celebrus AI enables users to query real-time customer data through ChatGPT, Copilot, and Claude for faster insights.
Nowspeed Launches SEO AI Agent to Transform Search Optimization to Deliver a Breakthrough in Speed and Quality
Nowspeed launches an AI-powered SEO agent that automates optimization, boosts rankings, and drives organic traffic growth.
DISQO Launches AI Search Lift to Measure the Incremental Impact of Advertising on Conversational AI and LLM Platforms
DISQO launches AI Search Lift, helping marketers measure how ads influence brand engagement across AI search and LLM platforms.
VideoAmp Debuts AI-Powered Reporting Framework to Streamline Census-Level Media Measurement for Buyers and Sellers
VideoAmp launches AI-powered reporting that turns natural language queries into instant insights, charts, and campaign analytics.
Truescope Launches Truescope AI, Transforming Media Monitoring Into AI-Powered Intelligence
Truescope launches Truescope AI, empowering communications teams with automated media analysis, insights, and intelligence.
Bloomreach Deepens Partnership With Databricks, Extending AI Personalization Across Email, Web, and More Through New CustomerLake Integration
Bloomreach partners with Databricks CustomerLake to enable real-time, AI-driven personalization across channels at scale.
Adobe Introduces GenStudio for Commerce Media Networks
Adobe enhances GenStudio with AI-powered innovations, helping brands deliver personalized, on-brand content across every channel.
The Digital Voice™ PR agency adds Parallel to its client roster
The Digital Voice names Parallel as its UK and APAC PR agency, supporting the growth of its customer-focused media buying platform.