Perficient will showcase digital commerce expertise and knowledge at Adobe Summit

Perficient, Inc, the leading global digital consultancy transforming the world’s biggest companies and brands, announced it will deliver two keynote presentations customer success stories at Adobe Summit 2024 , taking place March 25-28 in Las Vegas. Perficient will also co-host the eighth annual Women in Digital Breakfast, the longest-running event at the Summit. With rising customer expectations fueling an experience-driven world, companies must deliver relevant, personalized digital experiences across the entire customer journey. Perficient's expertise in Adobe Experience Platform and Adobe Commerce enables businesses to move faster, work smarter, and connect more deeply with customers. “Adobe continues to enhance its powerful suite of digital experience products, making them an essential component for businesses to reach and engage their customers,” said Santhosh Nair, senior vice president, Perficient. “We are excited to return to the Summit and share our expertise in helping businesses leverage Adobe technology to connect and engage their customers in more powerful ways.” Also Read: Kibo and OLR Forge Strategic Partnership to Propel Retail Innovation and ROI with Advanced… Learn how Perficient enhances the customer journey with Adobe Perficient will deliver two presentations at Adobe Summit to discuss how to more efficiently design, build, and run personalized digital experiences using the Adobe platform.

• From Data to Dollars: Generating Abandoned Cart Revenue with Marketo Engage – Marketing automation and commerce platforms can be combined to execute an effective strategy for combating high shopping cart abandonment. During this presentation, representatives from Sunbelt Rentals, a leader in equipment and tool rentals, and Perficient will share how they used Adobe Marketo Engage and Adobe Commerce as a solution to increase abandoned cart conversion rates to result in millions in revenues.

• Done in 60 Days: Driving B2B Personalization with Adobe Experience Platform – Gone are the days when customer experience was the exclusive domain of B2C experiences. Relevant, personalized, real-time experiences are necessary to drive B2B digital marketing objectives. During this session, representatives from Perficient and a global leader in wireless technology will discuss how they drove full implementation and two-way integration of the Adobe Experience Platform to achieve personalized experiences at scale.

Connect with Adobe experts from Perficient at Summit In addition to customer success presentations, Perficient will host several networking events at Adobe Summit, including the Women in Digital Breakfast on Tuesday, March 26, at 7am PT. Presented by Perficient and Adobe, the event will feature a panel of leading female influencers and facilitate conversations about professional growth, emerging industry trends and more. “The Women in Digital Breakfast is an incredible opportunity for women in leadership to connect, share advice, and learn from their peers,” said Lynn Brading, global director, Adobe alliance, Perficient. “Since 2017, Perficient has partnered with Adobe to host Women in Digital panel discussions. Each event has been a wonderful experience for connection, engagement and conversation about female empowerment.” SOURCE: Businesswire