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News Desk
The MarTech360 News Desk brings together experienced editors that publish insightful coverage of the global marketing technology landscape.


Written by
The MarTech360 News Desk brings together experienced editors that publish insightful coverage of the global marketing technology landscape.

StackAdapt, an AI advertising and orchestration platform, announced expanded cross-channel retargeting capabilities for advertisers running ChatGPT Ads.

Omnisend, an email and SMS marketing platform designed for ecommerce businesses, introduced a new set of features to help brands gain and retain subscribers.

Selzy, an email marketing platform for solopreneurs and small businesses, announced Selzy MCP, helping owners launch email campaigns.

Stagwell is acquiring publisher monetization network Freestar to shorten supply paths and get at the audience data they need to train AI agents.

Particular Audience's AI in Retail Media Town Hall said their businesses use AI to analyse data or write reports, just 16% use it to choose product rankings.

Madhive, the only advertising platform purpose built for local performance, announced that it has partnered with AdImpact to bring competitive spend data.

MarTech360 explores how data, AI automation and creative innovation are shaping marketing performance and competitive advantage.

Alliant, the people-based data partner and leading source of consumer data and intelligence, announced the launch of PurchaseCore.

Informa TechTarget, an indispensable partner for B2B intelligence, announced to integrate its proprietary Buyer Intelligence solution with Demandbase.

MINT Square partners with Adsquare to expand geo-contextual targeting, POS measurement and location-based insights for advertisers.

Nativeads.ai and Adverteyes integrate AI ad creation with performance prediction to help marketers evaluate creatives before media spend.

Invoca launches a healthcare data and AI solution connecting marketing, AI agents and access centers to improve patient experiences and revenue execution.