Precisely Expands AI-Powered Customer Communications Capabilities in EngageOne™ RapidCX

Precisely, the global leader in data integrity, announced the Fall 2026 release of EngageOne™ RapidCX, adding three new embedded AI agents and intelligent archive search to help enterprise communications teams create templates faster, mask customer data in real time before distribution, and retrieve archived documents more quickly to support customer service and audit response requirements. EngageOne™ RapidCX is the customer communications platform of choice offering the breadth of embedded AI within a single environment.

Communications teams are under growing pressure to produce content that meets their organizations' compliance requirements while remaining on-brand and efficient, particularly in regulated industries such as banking and financial services, insurance, utilities, and telecommunications, where organizations must balance efficiency, compliance, and customer experience. Specialized template development, lengthy reviews, compliance requirements, and difficult archive searches can all slow production. As organizations bring AI into customer engagement workflows, they need solutions that increase productivity without sacrificing oversight and control.

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EngageOne™ RapidCX is purpose-built for regulated industries that struggle most with developing communications which align with their compliance requirements. The Fall 2026 release introduces new AI features to help increase efficiency while maintaining control:

• Communication Builder Agent: Generates brand-governed communication templates from natural-language prompts, helping teams accelerate content production while maintaining organizational governance and brand standards.
• Compliance Risk Scoring Agent: Supports communication reviews by applying customer-defined compliance policies and business rules before distribution, identifying content that may require additional review and providing a robust audit trail to help teams prioritize compliance efforts. Checks can be tailored to an organization's policies and business requirements and updated as those requirements evolve.
• PII Masking Insight Agent: Helps detect and mask data that may qualify as personally identifiable information (PII) in on-demand communications, based on customer-defined requirements. Provides suggestions for data that may need to be masked before sending, allowing customers to validate and tailor masking to their specific requirements and applicable jurisdictions. Mandatory resolution workflows and audit logging help reduce the risk of accidental customer data exposure.
• Intelligent Archive Search: Enables natural-language, fuzzy, and semantic search across archived communications, helping users quickly locate relevant documents without relying on exact file names or metadata. Faster retrieval of archived communications enables organizations to provide more responsive customer service and support audit and compliance requests with greater speed and accuracy.

“Organizations are looking to apply AI to customer communications without compromising governance,” said Allan Christian, senior vice president and general manager, Engage, Precisely. "With these new AI-powered capabilities in EngageOne™ RapidCX, we're enhancing the platform to help teams in regulated industries bring AI into everyday communications workflows more efficiently while maintaining the oversight, consistency, and control their businesses require."

The Fall 2026 release also supports Precisely's broader AI strategy, with EngageOne™ RapidCX able to leverage MCP-enabled integrations to connect customer communications workflows with trusted enterprise data and automation capabilities.

SOURCE: PRNewswire