News
Latest updates from the marketing and martech industry

Adstra Accelerates Time-to-Value on Customer Data with Snowflake
Adstra

Marklo Raises $5M to Launch the Agentic Marketing Platform for Modern Commerce
Marklo raises $5 million in seed funding and launches its public beta of an agentic marketing platform for Shopify brands.

Fastlane Launches AI Marketing Platform That Researches, Creates and Runs Campaigns End to End
Fastlane launches Senna, an AI marketing agent that researches competitors, creates campaigns, manages paid and organic channels, and optimizes performance.

Validity Engage Expands Email Intelligence Into Tools Marketers Already Use with MCP Connector
Validity expands Engage with an MCP connector, enhanced pre-send capabilities and market intelligence to support AI-driven marketing workflows.

Hightouch acquires Strata
Hightouch acquires Strata to expand no-code API integrations and give AI agents access to the context needed for better marketing decisions.

ZoomInfo Named a Leader in 2026 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms
ZoomInfo named a Leader in the 2026 Gartner Magic Quadrant for Account-Based Marketing Platforms for the third consecutive year.
Sellforte Launches Incremental Pixel to Bring Causal Measurement to Daily Ecommerce Attribution
Sellforte launches Incremental Pixel, combining customer journey data, incrementality experiments and MMM for retail and ecommerce media measurement.

Typeform Launches AI Landing Pages to Help Businesses Build, Capture, and Convert in One Place
Typeform launches AI Landing Pages, enabling businesses to create branded landing pages, add forms and payments, and track performance with AI.

Treasure AI Launches Personalization Studio To Turn Customer Context into Real-Time Website Experiences
Treasure AI launches Personalization Studio for real-time website personalization and introduces Engagement-Based Pricing tied to campaign performance.

Stensul Advances Personalization at Scale for Enterprise Email Campaigns
Stensul launches an October release with Localization and Translation at Scale to help marketers create personalized email campaigns across markets.

HG Insights Launches Contextual Intelligence Platform, Bringing Precision to AI-Driven GTM Revenue
HG Insights launches Contextual Intelligence Platform, unifying market, account and buyer data to support AI agents and GTM teams with connected intelligence.

Kyndryl and WPP expand strategic partnership to drive enterprise transformation, marketing growth and joint go-to-market innovation
Kyndryl and WPP expand their agreement to redefine their customer-supplier relationship and strengthen collaboration across enterprise technology and growth.
